Granite Quarry, North Carolina

Festival of Trees

Problem

Years of disinvestment (and being overlooked) flatten morale, drain talent, and blur shared identity.

Solution

The Town of Granite Quarry, North Carolina lights a row of Christmas trees at Granite Lake Park each December, each tree provided and decorated by a local business, church, civic organization or family; the display began in 2013 with eight trees, had 13 in 2014, and is now branded the Festival of Trees, lit during the town's Christmas at the Lake event and left on display through New Year's Day.

Patterns used: Local Pride Rituals

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